Empower | Urban Alliance
Empowerment in Action: How Urban Alliance is Helping to Restore Pathways to Employment
For decades, Urban Alliance has served the marginalized members of the Kalamazoo community through
outreach and employment preparation programs. Providing education, training and support is the
foundation of this non profit organization, which leads from the heart. The underpinnings of the
organization’s success is a desire to unlock human potential through providing radical love and
opportunities, core beliefs in second chances and the power to bring about change.
“We love our neighborhood and our community. Even though we’ve evolved over the years, our
hearts and passion for our neighborhood remain the same,” said Terra Bautista, executive director
of Urban Alliance.
Urban Alliance was launched in 1999, after its founders saw significant barriers between the
city’s resources and those in desperate need of access to those resources. Through an initial
small group of volunteers consistently engaging with the community, they have now grown into a major
force for good in and around Kalamazoo, continuing to support the community through advocacy and
outreach.
Urban Alliance partners with the community in different ways, working alongside local organizations to
address challenges like community violence and generational poverty. Key initiatives include:
• Change of Status: A 12-week program for individuals affected by gun violence, offering
street outreach, mentorship and peer support.
• Momentum Employment Initiative: A six-week workforce development program that equips
participants with life skills and opportunities to secure meaningful employment.
• Building Initiatives: Focused on renovating spaces within the Urban Alliance facility,
creating welcoming environments for community activities, trainings and events.
In addition, the Urban Alliance Leadership Academy prepares graduates to become change makers in their
communities by building essential skills in leadership, resilience and financial literacy.
Urban Alliance remains active and embedded in the community, providing street outreach on Tuesdays and
Thursdays to educate people about their services and provide information about the Momentum Employment
Initiative, a six-week program that teaches life and employability skills. This voluntary program
teaches many essential skills such as punctuality, conflict resolution and how to mitigate the impact of
trauma on workplace performance. It also provides support for individuals related to establishing
housing and food security, which is essential for maintaining employment and working to the best of
one’s abilities. Upon completion, graduates are ready to work in the community. Once employed,
graduates participate in Momentum’s retention program, which provides them with 30-, 60- and
90-day touch points to facilitate job stability. Urban Alliance also works with local businesses to
educate them on the benefits of hiring those who historically have had barriers barriers to employment.
Bautista hopes to continue building a two-way-street path between employers and graduates.
“We’re bridging the gap between people, the larger community and institutions to create
growth and restore human dignity back to those who have been marginalized,” said Bautista.
Several hundred community members have graduated from the program, and are now working in Kalamazoo and
its surrounding neighborhoods. The program has provided opportunities for a wide range of people,
including those experiencing homelessness, unemployment, generational poverty, ex-offenders, parents and
those in recovery. It’s not uncommon for Bautista to attend events at locations where graduates
have been placed or hear about success stories when talking with residents.
“You can see Momentum’s ripple effect through graduates entering the workforce in our area
and engaging in long-term employment with local businesses,” she said.
While Momentum teaches vital workplace skills, its greater mission runs much deeper. Providing
community, love and support helps promote employment opportunities, but beyond that, teaches
participants how to value and love themselves. The results are life-changing.
“People need to feel love, connection and feel valued,” said Bautista. “Once you know
those things, you will succeed. We’ve seen it over and over again with our graduates.”
To learn more about Urban Alliance, visit: https://urbanalliancekalamazoo.org