YOU GET OUT WHAT YOU PUT IN: 25 Years of Growth with Partnership Lake Houston
By Ray Hernandez, CEO, Partnership Lake Houston
For a small business, longevity is often the ultimate marker of success. For K&S
Sportswear, a staple in the local business community, that success has been intertwined
with Partnership Lake Houston for over 25 years.
In a recent conversation, the owner of K&S Sportswear, Brittney Mittag, shared insights on how the
organization has fueled their growth, provided stability during crises, and fostered a deep sense of
community. The verdict? Networking isn’t just a buzzword; it is “vital to the survival of
your business.”
Founding K&S Sportswear
K&S Sportswear was founded in 1995 by Steve and Katy Weirich as a
screen printing and embroidery business run initially from their home to supplement their income. After
20 years of growth built on quality service, they opened their first storefront in Atascocita in
2015. The Weirichs retired in 2017, and their daughter, Brittney Mittag,
took over the day-to-day operations, ensuring the family legacy continues as a full-service provider for
custom apparel and promotional items in the local community.
Beyond the Business Card: Building Real Relationships
While many view networking as a simple exchange of business cards, K&S Sportswear views it as the
engine of long-term sustainability.
“People become your customers, they become your friends, they become your community
members,” Brittney explained. “It’s just about building relationships, because
relationships, ultimately, are what make the world go around.”
For a niche business like K&S, which specializes in embroidery, screen printing, and promotional
products, services aren’t always an everyday commodity. The goal of Partnership events isn’t
always an immediate sale, but rather building the trust required to be top-of-mind when a need
arises.
Access to Leadership
One of the distinct advantages of Partnership membership cited was access. The organization serves as a
bridge, connecting small business owners with dignitaries, elected officials, and CEOs they might never
encounter in their daily operations.
Brittney stressed this unique benefit, noting:
“You kinda have access to people you wouldn’t have otherwise.”
However, the value extends beyond rubbing elbows with leadership; it’s about peer-to-peer
survival strategies. The representative highlighted the isolation that can sometimes accompany
entrepreneurship.
“When you can find other people who are kind of in the same boat as you... you feel a little less
alone,” she shared. “Sharing best practices with other small business owners has been hugely
beneficial.”
A Catalyst for Career Growth
When asked about specific initiatives that influenced positive outcomes, Brittney pointed to the
formation of the Young Entrepreneurs and Professionals Group around 2017.
“That was really what got me engaged in the partnership at the time... I was asked to be on the
committee, and again, I got to know people that I hadn’t met before.”
That engagement sparked a chain reaction. The relationships built in that committee room evolved into
long-term bonds, one member became her lawyer, another a close friend. It also opened doors to
higher-level leadership, eventually leading to a seat on the Board of Directors.
Advice to New Members: “Dig In”
For businesses considering joining Partnership Lake Houston, Brittney offers a straightforward piece of
advice: Don’t just join—engage.
“Find the things that you know will benefit you, both personally and professionally... and then
dig in,” the representative advised. Whether it’s morning breakfasts, happy hours, ribbon
cuttings, or committees, the key is consistency.
“You get out what you put in. The whole point is, why are you paying a membership fee to join (if
you don’t participate)?”
Looking Forward
As K&S Sportswear looks to the future, they see the Partnership continuing to play a pivotal role in
the region’s economic development. They encourage the organization to keep providing dynamic
speakers and robust events that cater to the unique “big small town” feel of the Lake
Houston area.
For K&S, the membership remains a daily asset—a tool for growth, a source of community, and a
testament to the power of showing up.
Key Takeaways for Members
• Patience Pays Off: Networking is about being
remembered a year from now, not just making a sale today.
• Unique Access: Membership provides direct access to
leaders and decision-makers you wouldn’t meet otherwise.
• Combat Isolation: Use the Partnership to find peers
who understand the specific struggles of business ownership.
• Engagement is Key: Membership fees provide access,
but active participation provides results.